Scotty More

Social Network, Marketing

Social Networks: Brand leadership and audience loyalty are the two primary reasons for building a social network. A social network allows the brand to maintain a constant conversation with their audience - communicating important, timely and relevant information to their customers and prospects. A social network is exactly as stated. It's a “Social Network.” It's not an advertising channel and it's not a bull horn. It is a place more to listen and then to speak.